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Gold Sponsor - Reception Food: Sheffield Financial

Strong dealer relationships are built on trust, access, and reliability, and Sheffield Financial brings all three to the TMDA Annual Conference as the Mixer & Reception Food Sponsor (Gold Sponsor). Founded more than 33 years ago, Sheffield Financial is a trusted leader in providing simple, easy, and fast installment financing solutions to the powersports, marine, compact tractor, outdoor power equipment, and trailer industries.

As a division of Truist Bank, one of the largest financial services holding companies in the United States, Sheffield Financial combines the strength of a national financial institution with a focused understanding of specialty retail markets. They serve hundreds of leading brands and finance millions of customers nationwide, helping manufacturers and dealers offer flexible, customer-friendly financing options that support retail growth.

Sheffield Financial’s approach centers on innovation, consistency, and service - delivering streamlined financing programs, responsive support, and solutions designed to integrate smoothly into dealership operations. TMDA appreciates Sheffield Financial’s partnership and their support of the Annual Conference, helping create a welcoming mixer and reception where dealers can connect, collaborate, and build lasting relationships.