2012 Conference
February 25-26
Austin, Texas

Courtyard Marriott link
300 E. 4th Street
Austin, Texas
$159.95 single/double room rate
Call 800/321-2211 to reserve your room
Deadline: February 4, 2012

TMDA promotes educational programs to further enhance the knowledge and competence of dealers. Improve and update your technical and business knowledge by attending the annual meeting, featuring roundtable discussion with peers and seminars from industry speakers.

The TMDA Conference will be held at the Courtyard Marriott in Austin, Texas. TMDA has reserved a block of rooms for conference attendees at a special rate of $159.95. To make reservations, please call the hotel at 800/321-2211 by February 4, and mention “TMDA.”

Kickoff the meeting by networking with peers at
a welcome reception on Saturday, February 25. After
breakfast on Sunday morning, representatives from
the industry will provide participants with new ideas and information. The conference will conclude with lunch and a General Business Meeting.

TMDA members will not want to miss this year’s conference! If you have questions please contact the association at 512/479-0425.

DOWNLOAD REGISTRATION FORM AND BROCHURE

Agenda

SATURDAY, FEBRUARY 25

5:00 - 6:00 p.m.
Registration

5:30 - 7:00 p.m.
Welcome Reception at the Hotel
Sponsored by Tucker Rocky

7:00 p.m.
Dinner on Your Own

SUNDAY, FEBRUARY 26

8:00 - 9:00 a.m.
Continental Breakfast
Sponsored by Pacific Specialty Insurance

9:00 - 9:15 a.m.
Welcome by TMDA President
Carlos Gonzalez

9:15 - 10:00 a.m.
The Evolution of Online Marketing
Neil Pascale, Business Development Manager,
Dominion Powersports
How consumers are finding dealers and talking about them online continues to evolve with a new and complex layer emerging as a result of moves made by Google and other key online players. The industry must be aware that our enthusiasts’ shopping choices are more and more dictated by consumer ratings. These ratings are part of a new level of online marketing that dealers must listen to, react to, and finally, influence.

10:00 - 10:45 a.m.
Success in Social Networking
Neil Pascale, Business Development Manager,
Dominion Powersports
Find out how to successfully engage the growing Facebook audience through simple steps that will not be taxing on staff time. Online marketing is more than a message repeated over various search engines and websites, but an ongoing and interactive conversation. Social media, especially Facebook, provides a chance to start and continue this conversation, a vital opportunity as the industry vies for consumers' discretionary dollars with other retail sectors.

10:45 - 11:00 a.m.
Break

11:00 - 11:45 a.m.
Texas Economic and Fiscal Outlook
James Lebas, Consultant
James LeBas is the state’s former chief revenue estimator and is now a consultant on Texas tax and fiscal matters to such organizations as RackSpace Hosting and HEB Grocery Company. This presentation will provide an overview of the state comptroller's economic forecast

12:00 Noon - 1:30 p.m.
Lunch and Update on Legislative Issues
Royce Poinsett, TMDA Lobbyist
Royce will provide a 2011 legislative summary of the bills affecting motorcycle dealers, with emphasis on HB 268 that provided agricultural exemption reforms and shifted the burden away from dealers to the purchasers.
Lunch sponsored by Dominion Powersports

1:30 - 2:30 p.m.
TMDA General Business Meeting

2:30 - 4:30 p.m.
TMDA Board of Directors Meeting

TMDA members will not want to miss this year’s conference! If you have questions please contact the association at 512/479-0425.